Scrunch AI now has a public, self-serve price: Core at $250 a month, read from scrunch.com/pricing on 26 August 2026. That's worth stating plainly because it wasn't true a few weeks earlier. An internal note from 2 August 2026 recorded Scrunch as having no public pricing at all, sales-led only, and treated that absence itself as the notable fact. Sometime between then and this read, that changed.
Disclosure: GetIntel is an AI visibility tool and competes with Scrunch AI, so weigh the comparison accordingly. Every figure below was read from scrunch.com/pricing on 26 August 2026. Scrunch's old domain, scrunchai.com, now redirects to scrunch.com, a second change since the 2 August note.
What Does Scrunch AI's Core Tier Include?
Two tiers: one self-serve, one custom.
| Plan detail | Core | Enterprise |
|---|---|---|
| Price per month | $250 | Custom |
| Unique prompts | 125 | Custom |
| Site audits | 5/month | Complete site audit(s) |
| Brand workspaces | 1 | Custom |
| User licenses | 5 | Custom |
| LLMs supported | 4 | 9 |
| Countries | 1 | Unlimited |
| Personas | 3 | Custom |
| Languages | 2 | Custom |
| Competitors tracked | 5 | Custom |
Scrunch AI tier structure, read from scrunch.com/pricing on 26 August 2026. Core includes a 7-day free trial. Core's 4 LLMs are ChatGPT, Perplexity, Google AI Overviews, and Copilot. Enterprise's 9 add Claude, Gemini, Meta AI, Google AI Mode, and Grok.
The jump from Core to Enterprise isn't gradual. Every dimension in the table above goes from a fixed self-serve number to "Custom," and the page doesn't publish what Custom actually costs at any specific scale, only that a conversation with sales sets it.
Who Does Scrunch Say Each Tier Is For?
Scrunch's own tier descriptions, read from scrunch.com/pricing on 26 August 2026, name the buyer directly. Core is "for teams to evaluate Scrunch, establish AI visibility benchmarks, and prove impact before scaling." Enterprise is "for organizations requiring expanded model coverage, advanced features, API access, and dedicated support."
That framing positions Core explicitly as a proof-of-concept tier rather than a long-term home, evaluate first, then move to a custom conversation once the case is made. It's a more overt version of the same self-serve-to-sales funnel most vendors in this category run, but Scrunch says the quiet part out loud: the self-serve tier exists to build a business case for the tier that doesn't have a public price.
What Does Enterprise Add Beyond More Scale?
Beyond raw limits, Scrunch's own feature comparison table, read the same day, lists real capability differences, not just bigger numbers.
Core's query fan-out is described as "Limited"; Enterprise's is full. Core has no Product Observability; Enterprise does. Data integrations follow the same pattern: Looker Studio access, Query API access, and Advanced API access are all absent on Core and included on Enterprise, and MCP access is a Custom-scoped Enterprise feature with no Core equivalent at all. On the security and support side, SAML/OIDC SSO, strategy and review calls, a dedicated account team, and executive or board-level reporting are all Enterprise-only per the same table; Core gets self-serve onboarding and email support, Enterprise gets email plus Slack.
AXP, Scrunch's Agent Experience Platform, follows the same split: absent from Core, included at a custom scope on Enterprise. The page doesn't explain what AXP does differently from the base monitoring product in the pricing table itself.
What Doesn't Scrunch's Pricing Page Explain?
A few real questions a buyer would have aren't answered on the pricing page itself as read 26 August 2026.
The FAQ section on the page lists questions including "How is pricing calculated?", "What is a prompt?", "What happens if I exceed my plan limits?", and "Do you offer annual pricing?" The answers sit behind an interactive accordion this piece could not read reliably. As a separate check, this piece asked an AI web-reading tool (Claude's WebFetch) to summarize those same FAQ answers. WebFetch invented tier names and prices that do not exist anywhere on Scrunch's actual page; the fabrication came from the tool, not from Scrunch's page content, and none of it is used here. Treat the FAQ answers themselves as open questions rather than assumed answers, and treat any AI-generated summary of this specific page's FAQ section as unverified until checked by hand. What does display in plain text: exceeding Core's 125-prompt limit isn't described anywhere on the pricing page as an automatic overage charge or a hard block.
Where Did These Scrunch AI Figures Come From?
All figures were read directly from scrunch.com/pricing on 26 August 2026, cross-checked against the same content served at the old scrunchai.com domain, which now redirects there. An earlier internal note, dated 2 August 2026, recorded Scrunch as sales-led with no public pricing; that is no longer accurate as of this read, and the change itself, not just the new number, is the finding this piece is built around.
For the fuller picture on other vendors in this category, see Dageno pricing 2026 and AthenaHQ pricing 2026.