6 Best Frase Alternatives in 2026 (Compared on Price and Engines)
By Tarang Agarwal, founder of GetIntel. Every price checked on the vendor’s own page, last on 26 September 2026.
Frase has added AI visibility tracking to its content platform, and people who look for an alternative usually want broader tracking than its entry plans give. Starter is $49 a month, or $39 billed annually, for 50 AI visibility prompts on ChatGPT and Google AI only. Perplexity arrives on Professional at $129, and Claude and Gemini only on Scale at $299, with white-label reports held for Enterprise. Most of each plan’s price also pays for article writing, audits and Content Guard, which a team that already writes elsewhere may not need. Teams that want every major engine at the entry price, AI tracking without a content suite, or a fix workflow tied to their own site compare GetIntel, the Semrush AI Visibility Toolkit, SE Ranking, Otterly.AI, AthenaHQ and Dageno on entry price, engines tracked, self-serve access, fix workflow and best fit.
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Frase alternatives compared
| Tool | Starting price | Engines tracked | Self-serve? | Fix workflow? | Best for |
|---|---|---|---|---|---|
| GetIntel | $29/mo (Monitor); fix workflow from $79/mo (Pro) | ChatGPT, Perplexity, Gemini, Google AI Overviews daily; Claude weekly on Growth | Yes, 7-day trial (card required) | Yes: ranked tasks with drafted copy, worked through by your coding agent over MCP (Pro and up) | Four engines at entry and fixes shipped into your own site |
| Semrush AI Visibility Toolkit | $99/mo per domain, billed annually | ChatGPT, Google AI, Gemini, Perplexity | Yes, no free trial for the toolkit | Partly: AI-generated recommendations in Brand Performance, plus an AI search site audit | AI tracking beside a large keyword and content toolset |
| SE Ranking | $129/mo (Core, includes 100 AI prompts) | ChatGPT, AI Overviews, AI Mode, Perplexity, Gemini | Yes, 14-day trial, no card | Partly, through its SEO toolset | Five engines and 100 prompts at Frase Professional’s price |
| Otterly.AI | $29/mo (Lite) | ChatGPT, AI Overviews, Perplexity, Copilot included; Claude, AI Mode, Gemini as add-ons | Yes, free trial | Partly: GEO URL audits and recommendations | Dedicated AI tracking without paying for a content suite |
| AthenaHQ | Free (Essential); $295/mo (Starter) | Essential: ChatGPT, Perplexity, AI Overviews, Gemini, Copilot; Starter: 11 models | Yes, including a free tier | Yes: on-page and off-page actions and a content optimization agent (Starter) | Content optimization driven by AI visibility data |
| Dageno | $49/mo (Starter, 50 prompts) | ChatGPT, Grok, Gemini, Perplexity, AI Mode, AI Overviews, Copilot, Brave, Dola | Yes, 7-day trial on Starter | Partly: content action recommendations from Growth | Nine platforms for the price of Frase Starter |
Prices checked 26 September 2026 on each vendor’s own pricing page.
1. GetIntel: best for four engines at entry and fixes shipped into your own site
GetIntel is a self-serve AI visibility tracker that includes, at $29 a month, the Perplexity and Gemini that Frase keeps for its higher plans: ChatGPT, Perplexity, Gemini and Google AI Overviews are checked daily on every plan, and Claude weekly on the $149 Growth plan. Monitor covers 25 buyer questions and Pro, at $79, covers 60. Where Frase writes articles inside its own editor, GetIntel on Pro turns each gap into a ranked task, a page to write or refresh, a roundup to get onto or a thread to answer, drafts the copy where it can, and lets a coding agent ship the change into your own codebase over MCP. It suits a team that writes in its own CMS and wants AI visibility acted on. The limitation is that it is not a writing tool: there is no article writer, page audit allowance or Content Guard monitoring like Frase’s.
2. Semrush AI Visibility Toolkit: best for aI tracking beside a large keyword and content toolset
Semrush is the choice for a content team that wants AI visibility inside a broader SEO and content suite than Frase. Its AI Visibility Toolkit watches 25 prompts every day across Perplexity, Gemini, ChatGPT and Google AI for $99 a month per domain, billed annually, so Gemini and Perplexity come in at the base price, where Frase adds them on higher tiers. It includes prompt research with topic volume and difficulty, which works like keyword research for AI, competitor gaps, an AI readiness site audit and weekly Brand Performance reports with AI-generated recommendations. It suits a team that already plans its content from keyword data. The limitation is prompt volume and cost: 25 prompts for $99 a month billed annually, against Frase Starter’s 50 for $49 monthly, a licence per teammate and no free trial.
3. SE Ranking: best for five engines and 100 prompts at Frase Professional’s price
SE Ranking matches Frase Professional on price and gives more AI coverage for it. Core costs $129 a month, the same as Frase Professional, or $103.20 billed annually, and includes 100 AI prompts a day across ChatGPT, AI Overviews, AI Mode, Perplexity and Gemini, five engines against Professional’s three, along with 2,000 tracked keywords, backlinks and a site audit. Growth is $279 for 250 prompts, and an $89 AI Search add-on adds 200 more in a separate dashboard. The trial is 14 days with no card. It suits a team that wants SEO tools and AI tracking in one plan and writes its content elsewhere. The limitation is writing: SE Ranking has no article editor comparable to Frase’s, and Claude, which Frase Scale tracks, is not in its engine list. Annual billing takes 20% off every plan.
4. Otterly.AI: best for dedicated AI tracking without paying for a content suite
Otterly.AI is the option for a team that wants AI visibility only, without a writing platform attached. Lite is $29 a month for 15 prompts with ChatGPT, Google AI Overviews, Perplexity and Copilot included, so Perplexity comes in at the entry price where Frase starts it at $129. Standard is $189 for 100 prompts, $160 a month annually, and every plan includes unlimited team members, daily tracking, GEO URL audits and recommendations, with API and MCP access from Standard. It suits a team that writes in its own tools and wants a clean monitor. The limitation is prompt count and engines at entry: 15 prompts against Frase Starter’s 50, and Claude, Gemini and Google AI Mode are paid add-ons. Premium, at $489 for 400 prompts, sits above it, and Enterprise starts at 1,000 prompts.
5. AthenaHQ: best for content optimization driven by AI visibility data
AthenaHQ is the alternative for a team that likes Frase’s content focus but wants the content work driven by AI visibility. Its free Essential tier, with $25 of credit, already covers five engines, ChatGPT, Perplexity, Google AI Overviews, Gemini and Copilot, more than Frase Starter, with content recommendations and the Athena agent. Starter, at $295 a month for 3,600 credits, reaches 11 models including Claude and Google AI Mode, and adds on-page and off-page actions and a content optimization agent that works from what the engines cite. It suits a content team that wants the tool to say what to write. The limitation is the jump from free to $295, higher than any Frase self-serve plan, and credit-based pricing that is harder to plan than Frase’s prompt counts. API access and extra credits are paid add-ons from Starter.
6. Dageno: best for nine platforms for the price of Frase Starter
Dageno is the like-for-like on price with far wider tracking. Starter costs $49 a month, the same as Frase Starter, for the same 50 prompts, but it tracks nine platforms rather than two: ChatGPT, Grok, Gemini, Perplexity, Google AI Mode, AI Overviews, Copilot, Brave and Dola. Growth, at $199 for 250 prompts, adds AI Shopping visibility, issue and opportunity detection, alerts, MCP access and content action recommendations, and Scale, at $410 for 600, adds AI advertising data and an API. Starter includes a 7-day trial. It suits a team that wants to see its AI visibility across every major assistant for a small budget. The limitation is writing and Claude: Dageno recommends content actions but does not write the articles Frase does, and Claude is not among its platforms. Custom plans add SSO. Scale also adds batch configuration.
Which Frase alternative should you pick
If you want every major engine at the entry price and the fixes shipped into your own site, GetIntel on Pro at $79 is the closest fit. If you only want a monitor, Otterly.AI starts at $29, and Dageno tracks nine platforms for Frase Starter’s $49.
If you want AI visibility inside an SEO suite, SE Ranking gives five engines and 100 prompts for the price of Frase Professional, and the Semrush toolkit adds prompt research beside its keyword data.
If you want a tool that tells you what content to write from AI data, AthenaHQ’s content agent is the closest match, and it can be tried free. And if writing is your main job, Frase itself, with AI visibility built into its editor, remains a strong choice.
For the head-to-head, see GetIntel vs Frase. To weigh every option side by side, compare AI visibility tools.
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