Skip to content
Start free

How GetIntel collects data

How GetIntel asks ChatGPT, Perplexity, Gemini and Claude your buyer questions, how answers are classified, and why a score can differ from what you see.

GetIntel asks each AI engine the buyer questions you track, keeps the full answer, and classifies how your brand appears in it. Wherever possible it reads the real product your buyers use, not a developer API, because API answers are retrieved differently and miss what a buyer actually sees.

EngineHow GetIntel reads itHow often
ChatGPTThe real chatgpt.com interfaceDaily
GeminiThe real gemini.google.com interfaceDaily
PerplexityThe real perplexity.com interface on the daily scan. Your very first scan uses Perplexity’s API so results arrive in minutes.Daily
Google AI OverviewsReal Google results pages, reading the AI Overview when Google shows oneDaily
ClaudeAnthropic’s API with web search switched onWeekly, on Growth

Questions are asked from your market: a country and a language, picked during setup. AI answers vary by country, so a brand selling in the UK should be measured from the UK. Pro and Growth can track several markets, each with its own questions and results.

  1. The full answer is stored, with the sources it cited.
  2. Every brand named is found, in the order it appears.
  3. The answer gets a state for your brand: recommended, mentioned, absent, open or no answer. See How measurement works.
  4. Scores are rebuilt for your topics, competitors and pages, then your task list is refreshed.

Sometimes an engine fails to respond, or Google shows no AI Overview for a search. GetIntel records that as No answer and leaves it out of your scores. A missing answer is never counted as the engine ignoring you.

AI crawler numbers come from your own Cloudflare analytics. Each bot visit is checked against the IP ranges the AI company publishes, so scrapers pretending to be GPTBot are not counted.

Why an answer can differ from what you see

Section titled “Why an answer can differ from what you see”

If you ask ChatGPT the same question yourself, you may get a different answer. That is expected:

  • Your account shapes answers. Chat history, memory and personalization change what you are told. GetIntel asks every question in a fresh, clean session, so no history or personalization shapes its answers.
  • Location matters. Answers differ by country.
  • Answers vary run to run. The same question can name different brands on different days, which is why GetIntel scores over many answers and a 7-day window instead of a single response.
  • Models change. Engines update their models and search behaviour without notice.